Whilst this link shows 162m views, I've seen the video reposted on YouTube so many times with one repost receiving over 20 million alone.
It just shows too, the style of video people want, to be entertained and that applies equally, to brands. Tell them a story and brighten the day.
It also shows what can be achieved. There's no media budget that can achieve 200 million views. None.
Except online digital video.
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