Happy Valentine's Day from 'Dumb ways to Die'

Nearly 73 Million views of the very excellent 'dumb ways to die' rail safety campaign. Superb.

So here's their Valentine's message about well, eat your heart out. Bizarre romance but another extension of a great digital video campaign.

Oh the original?

Here you go....

Valentines Outdoor Advertising. Badly Art Directed Poster stops traffic.

Spotted today in Bride Street, Dublin by Sarah with the Streamabout crew as they went about their day.

Some poor, forlorn, Irishman abroad in Oz, misses a Bunny. Aaah.
Good copy beats Art Direction, every time.....