YouTube to broadcast Obama/Romney debates LIVE. Going to hurt the TV audience in a big way. And it's only the start.

It's getting nearer and nearer, the US Presidential race.

Three presidential debates between Romney and Obama and the vice-presidential debate, will be broadcast, live, on YouTube for the very first time. The first ever debate between candidates was Kennedy/Nixon in 1960 and it cost Nixon the election.

You'll be able to watch Obama/Romney on a laptop, tablet or even your phone (Iphone users who recently upgraded to IOS 6 will have to download the youtube app in the app store). But how cool is that.

They're also going to be available worldwide so without restriction on IP addresses. They're taking the feed from ABC News and of course, the full debates will remain on YouTube for viewing later.

A Spanish language version will be available and some YouTube partners will be discussing the debates online live, just after. Indeed, they'll be integrating Social Media throughout.

October 11, 16 and 22nd is when they're on the web and of course, the election is November 6. 

The significance of this is the fact that YouTube is entering live streaming broadcasting news, "as it happens". Something we've all being saying (http://streamabout.blogspot.ie/2012/03/youtube-is-new-tv-keep-calm-people.html) and it will show where the real global audience is - on Social Media. These broadcast viewerships, will wipe the floor of traditional TV and cost them dearly on audience. You'd expect the audience to be circa 80 million so it will be interesting to see what slice youtube takes.

It's the start of online live broadcasting.
And the start of the dominance of YouTube as a broadcaster.

There's no doubt, this will be something special and a landmark in the world of TV.

Here's where you'll find them YouTube Elections Hub (http://tinyurl.com/94h8db7)