Television broadcasting takes another hit at The Republican Convention. Google Hangouts are another nail in the broadcaster coffin.

Another nail arrives in the coffin of Television news broadcasting.
It's called Google hangouts.

What once was the exclusive domain of the Television networks, is now fully open to citizens and with encouragement from Google, they used it at length from The Republican Party Convention. Without the need to call "lights, action, make up", a whole new breed of citizens reported back live about the convention.

No trucks, no cables and no, media types.

Standing in front of small cameras or smartphones they did their report, their piece to camera, just in the style of Sky News, Fox or CBS. Some perhaps were a little unpolished - but that will come in time and some broadcasts were a bit, well, "fuzzy" but so too will that be corrected.

We are so used to Skype and dodgy cameraphone pics, that perhaps there is an honesty about this type of broadcasting. The fact that it's not manufactured, means it's real.

However, in return, what we got was honest news from honest attendees and the start of a technical revolution where "ordinary" people will become adapt at sending pictures back live via streaming networks. And easy it is.

Indeed. Google I suppose, is now a TV network in its own right with video "journalists" literally in every street, every home. Whilst the quality might not just be up to standard yet, it will be and one wonders how traditional TV stations are going to compete with this?

The answer is they can't unless they got involved in creating their own citizen network which they haven't and they won't. They see the intenet as a threat and so they pooh-pooh it and run away whilst their newspaper competitors embrace it and jump onboard. It is newspapers that will be the new TV.

Whilst Google isn't a "content company" (like Streamabout), it is a network that facilitates the distribution of content and although not quite "there yet" it's well on the way. The Huffington Post Live is one of the great early adopters of this type of hangout news.  And I blogged here about that recently http://streamabout.blogspot.ie/2012/08/tv-broadcasters-watch-out-newspapers.html

See what you think and then ponder the future for TV news.
Then think about Netflix and the future of TV entertainment.
Then think about Apple TV and the future of TV companies.
And wonder how they let it all get past them.